We broke the Rhino campaign down into 2 creatives. One was a much darker mysterious visual that was used as a teaser to build up interest and the 2nd was to tie in with the release of the Jurassic Park movie and piggy back on that interest too.
For the Lion campaign we used the Lion King as our inspiration. The idea of the Lion sat on the rock but using Cork as the background to highlight Fota’s location
We’ve worked on a number of awareness campaigns and this one was to tie in with the Irish Elections. The idea was to break the animals down into their categories and produce Election style posters/graphics. These were then taken to schools for the children to vote for the favourite and we introduces a colouring competition where the winner won a trip for their class to Fota. Other campaigns include the Christmas gift vouchers. We took this opportunity to go pun tactic and create some funny visuals. These were then released through social media to promote the availability of gift vouchers.